Excellence in Advertising Awards News
The Excellence in Advertising Award recognizes and honors both manufacturers’ and retailers’ promotions of Father’s Day and Mother’s Day that were exemplary in the current calendar year.

The Council annually collects hundreds of Mother’s Day and Father’s Day ads from newspapers, magazines and other media around the country. A committee of experts selects the winning entries in a variety of categories based on such criteria as creativity, content, design, sentiment and overall presentation.